Interview with Jeff Wirth

  • Not so much expert on immersive as interactive
  • Engage the audience in co-creator role
  • Implied Story
    • Audience is generating story
    • Guests are generating story
  • Role of Interactor is CRITICAL
    • Humans are better informed
    • Only they have the understanding of the capacity of other humans
  • Children do it best
    • They can fully engage in any world they want
  • It’s not so much a “suspension of disbelief”
    • Its really an investment of belief
  • Implicative Technologies
    • “sound”
    • “Smell”
    • communicating in ambiguous terms and allowing immagination to fill in all of the blanks
    • “reading” is an implicative activity
    • avoid the explicit
    • The audience becomes participants in the co-creation of reality
  • The spectrum if interactivity is a personal and aesthetic choice
    • However, if the experience is tailor made to the individual then it becomes a risk of becoming a “google Search”
    • The experience becomes bland, un-exciting and unchallenging
    • The individual does not grow
    • Things from outside become less valued
    • The experience becomes a “MonoCulture”
      • individuals needs are not addressed
      • Can’t grow
  • Objective of interactive experience is to transform
    • Objective of games is to win
    • Objective of Film, novel is to communicate theme
    • Objective of interactive experience is to create an opportunity for transformation
      • Transformation is rarely the same for every individual but that’s OK
      • Creating the “opportunity” for the transformation is where the magic happens
  • Interactivity is not an accident
    • good interactivity needs to originate in initial design
    • Interactivity needs to be included in the early stage\
  • Talk with Ken Ingraham – Interactor training!
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