This posting is really to help keep track of numbers which will be used to structure iMyth’s budget and business plan.
From an article posted by Upload VR, IMAX LA VR Center Sees 15,000 Admissions Since January, we can get some initial understanding of the public response to immerse experiences.
IMAX claims that it has 15,000 admissions in its immersive center at the Bridge in LA. what this number really relates to is the number of individual experiences sold not to unique visitors. That means with tickets selling between $7 to $10 for VR content, we can roughly guess that IMAX may have cleared $100,000 in ticket sales during its first few months of operation. Notably, that includes a soft launch at an IMAX VR location unconnected to a movie theater — future locations will be connected to theaters and might see more foot traffic as a result.
IMAX will be competing directly against Dreamscape Immersive as they rush to create experiences based on Feature film releases. While iMyth is not immediatly aiming towards this market, it is interesting to see how things will develop.
